Friday 16 July 2010

Our Keynotes - Jeremy Hall

40 simulating years – a personal journey.


Jeremy J. S. B. Hall, Churchill Fellow, FRSA

This presentation explores forty years spent designing and running computerised business simulations for management development and business training in companies around the world. It explores in an interactive, challenging and anecdotal manner the colossal changes in computers. But, with simulations dating to the 1970s still in use, suggests that there have been minimal changes in business learning needs. It divides the forty years in to four decades

1. The Beginning – The Time-Sharing Years (The Seventies: 1970 - 1979)

2. Early Microcomputers (The Eighties: 1980 – 1989)

3. Consolidation & Reflection (The Nineties: 1990 – 1999)

4. Usability & Recognition (The Noughties: 2000 - 2009)

Over the last forty years Jeremy has developed some 65 business simulations covering virtually all areas of business and industries. Besides this he has run simulations with companies around the world more than two thousand times. This means that he is perhaps the most experienced and prolific designer and user of business simulations anywhere.

Not only does Jeremy earn his living providing simulations but also he is passionate about improving the design and use of simulations for learning. A passion that has led to several research awards (including best paper awards, a National Training award and a Winston Churchill fellowship), awards for innovation and the World of Learning award for his “Outstanding Contribution to the Training Industry”. He has been a SAGSET member for many years and is currently Treasurer.

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